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Promotions –

Cheeseback Rewards

Spend Cheddar, Earn Gold!

What’s better than Cougar Gold® cheese? Free Cougar Gold® cheese!

Now through November 30th, you can earn points to secure your own can of Cougar Gold® with every swipe of your WSU Affinity debit card.

1 swipe = 1 point
100 points = 1 can of Cougar Gold®

If you’re a WSU Affinity debit card holder, you’re automatically enrolled! That means every time you swipe, you’re not only supporting the Cougar Athletic Fund, you’re also one point closer to enjoying some world-famous cheddar.

Not an Affinity card-carrying Coug fan? Pick up a new WSU Affinity debit card or trade in your current debit card for one today—it’s free either way.

Follow @GesaCU for more ways to strike Cougar Gold®—including branch pop-up events featuring the first-ever Cougar Gold® Cheese Truck, cheese giveaways, and a chance to grab some cash in our cash cube!

Beginning September 9, 2023 and through November 30, 2023, members with a WSU Athletics Affinity debit card can earn points towards one (1) free can of Cougar Gold® Cheese. To be eligible to earn points towards one (1) free can of Cougar Gold® Cheese as part of the Cheeseback Rewards promotion, you must be a Gesa member with a WSU Athletics Affinity debit card. Each swipe of your WSU Athletics Affinity debit card will count as one point. ATM transactions are excluded. Members must earn 100 points to earn one free can of Cougar Gold® Cheese. Upon earning 100 points, members will be sent a gift card to the WSU Creamery in the amount of one (1) can of Cougar Gold® Cheese that can be redeemed by calling the WSU Creamery or in person at Ferdinand’s Ice Cream Shoppe in Pullman, WA. Shipping charges may apply. WSU Athletics Affinity debit cards can be obtained for free by ordering online at gesa.com or visiting your local branch. Points will expire and members must have 100 points on or before November 30, 2023 in order to receive their gift card. No prize substitution is allowed. Gift card does not expire. Gift card has a cash value of $44. Points have no cash value and are not transferrable.

Cougar Gold

People helping people.

Gesa credit union is committed to making a positive impact in the communities we serve.

Affinity Partner Cards

Affinity debit cards give back to your community when you swipe.

We're in the business of growing yours.

We have the accounts, products, and services to help you and your small business succeed.

Business owner

Business Visa:
A low-rate card made for business owners.

Learn More

Banking made for you.

With best-in-class rates and a variety of everyday banking products, Gesa has the right account, card, or loan for you.

Gesa customer using card

Up to 5.00% APY
On select checking accounts!

Learn More

Notes & Fees Glossary

*APY* APY = Annual Percentage Yield. Rates, terms, and fees are subject to change. APY is accurate as of the first day of the month – the last dividend declaration date.
SmartPlus Checking*To earn the higher rate, you must:
  1. Enroll in eStatements
  2. Make a monthly direct deposit of over $200
  3. Complete 15 debit card transactions
  4. Provide and maintain a valid email address
  5. Limit one account per member
For any month where the account does not meet the qualification requirements, the account will earn a lower rate. Minimum balance of $5 needed to open.Qualifying account balances meet minimum requirements. APY subject to change monthly. Rate may change after the account is opened. The qualifying period begins with the first day of the calendar month and ends on the last day of the calendar month at 6:00 P.M. Pacific Time. No monthly fees and no minimum balance required to maintain account. Minimum opening deposit of $5. Fees could reduce earnings. Limit of one specialty checking account (Smart Plus Checking) per member.

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